Smart SEO ： Finding Low-Competition Keywords That Convert

Hello everyone, I'm Ge Fei. 

Recently, an international friend from Nigeria found my WeChat official account through DeepSeek and left a comment asking me about SEO. I added him on WeChat and provided some guidance. Below is the original text of my advice.

---

There are different ways to get traffic.

If you want to get traffic through SEO, you need to do a good job of keyword research, then write page content around keywords, and finally add backlinks to the page.

To get traffic through SEO, you need to write web page content for keywords.

Different keywords have different levels of competition.

Some keywords have been around for a long time, and many web pages are competing for them. There are even many webmasters who use their homepages to compete for the ranking of this keyword.

If we make a new web page, it will be difficult to get the ranking and exposure of these highly competitive keywords in a short period of time.

For these highly competitive keywords, you need to keep updating around this keyword for a long time, and publish a new internal page every day or every few days.

And you also need to constantly add backlinks to the website every day.

If we want to get ranking and exposure faster, we can look for keywords with lower competition. This is keyword research.

Especially for some new keywords, that is, keywords that have just appeared in search engines and not many web pages are competing for them, if we can quickly build a website and build website pages around this keyword, it will be easy to get rankings and exposure.

This is also the method we are currently using.

There are some emerging fields, such as AI, where new keywords appear every day.

Deepseek is a new keyword.

If you look at a keyword in Google Trends and it was not very popular before, but suddenly it becomes popular, then it can be considered a new keyword.

But in some old fields, almost every keyword has been around for a long time, so it will be difficult for you to get rankings for these common keywords.

If you want to provide SEO services to external parties, you might consider limiting the region, such as "Nigeria SEO", and you only need to compete with web pages that use this keyword.

In Google Search Console, you can see your website's performance in Google's search engine.

But your website may also have traffic from other channels, so you need to install traffic statistics code for your website. For example, you can use Google Analytics or Clarity provided by Microsoft.